The
Distribution
The maximum feasible market penetration offered by any distribution firm is 79% of homes. In the
We pride ourselves on the reliability of our distribution network and as a result we have employed the following measures to ensure we meet our high delivery standards:
Because our network only employs adults, its reliability is much higher than that of some of our rivals.
Each issue is delivered independently with no other newspapers or leaflets so that the recipient will not be distracted by other marketing messages.
The company use methods of quality control to ensure that each delivery process is completed to absolute satisfaction.
Regular backchecking, comprehensive team management procedures and progress reporting are all in place to guarantee that your message is delivered as promised.
We can also provide demographic profiling to show the audience that is receiving the issue.
POSTCODE AREA DESCRIPTION HOUSE COUNT SO22 4 Oliver's 4’146 SO22 5 Fulflood 2’799 SO22 6 Harestock 3’674 SO23 0 Winnall 2’482 SO23 7 Headbourne Worthy 3’956 SO23 8 1’863 SO23 9 Bar End 2’469 Total 21’389
The Facts:
1/ 66% of 15-34 year olds claim to have positively acted as a result of receiving a leaflet.
2/
84% of householders claim to at least look at the leaflets they receive.3/ 62-71% of consumers find door drops useful.
4/
48% have visited a store, bought a product as a result of a door drop.5/ 79% keep, pass on, read or glance at door drops.
Source; Direct Marketing Association usage and attitudinal research