MIERA is a company focused on Performance Marketing, and passionate about distribution.  Click on the link www.mieraconsulting.com  to visit the main website.

MIERA identifies and delivers sustainable technology solutions that automate product life-cycle processes, by developing core skills to improve productivity, performance and competitive positioning.

MIERA offers high-impact high-value products and services which facilitate business change and deliver results:

• Strategic Marketing Plan - achieve your business objectives
  
• Marketing Audit - analyse your marketing organisation
  
• Product Launch Process - streamline with consistency
  
• Channel Coverage Metrics - for Vendors & Distributors
• Website Audit - maximise search engine rankings
  
• Online Newsletters - unleash the power of this 1-on-1 medium
  
• Reseller Events - stressfree customer engagement
  
• Market Research - competitive analysis and intelligence
  
• Sales Training - drive behaviourial change
  

This is based on a dynamic marketing approach with hands-on implementation gained over 20 years of successful B2B and B2C marketing in UK, Europe, India, Middle East and Africa. Industry sectors: 1) media sales, database and print services to leading FMCG clients; 2) international technology marketing with global IT vendors, distributors & resellers.

Nauzar Manekshaw (B.Com - Economics Hons, M.Sc - IT), Director - MIERA Consulting, is an accredited Executive Associate of the Institute for Independent Business. Established in 1984, the IIB is the leading global business advisory organisation with access to over 3,500 Executive Associates in every imaginable sector, providing valuable management support and practical advice that works.

Nauzar is a  Fellow of The Institute of Direct Marketing, UK.  MIERA is  an active member of the Indo British Partnership Network and The Telegraph Business Club.

Fast, effective, no-nonsense business improvement. That's what MIERA does.